The Lashback Unsubscribe Blacklist (UBL) typically suggests that your network was subjected to a possible directory harvesting attack where someone either used the server or email accounts on the server to send "Unsubscribe" probe traffic or phishing emails.
Lashback Reports Sources Of Spam
Spam-based Blacklists are those that will list either single IP Addresses or entire ranges that have actually received Spam, i.e. Unsolicited Bulk Email (UBE) in their Spamtraps from an IP-Address. This could be a result of a compromised email account, an Open Relay, or simply sending mass emails / marketing and not following best practices according to the "CAN-SPAM Act of 2003" (ref: https://en.wikipedia.org/wiki/CAN-SPAM_Act_of_2003)
Lashback Requires A Manual Delisting Request
This blacklist does support a manual request to remove or delist your IP Address from their database. Please note that removal requests that are submitted without addressing the core problem will likely result in your IP Address or Domain being relisted in that database, which can cause subsequent problems and extended listing periods without release.
Your Email Deliverability is in Jeopardy!
Blacklisting is a sign that you are not actively managing your email deliverability. Other technologies - SPF, DKIM and DMARC are now just as important to get your email placed in the Inbox of your recipients. If you aren’t managing email deliverability, your message may never be heard.
MxToolbox Delivery Center Features:
- Insight into your SPF, DKIM and DMARC configuration to ensure your sending email properly
- DMARC Compliance checks for all of your reported email
- Adaptive Blacklist Monitoring of all your email senders
- Recommendations for improving DMARC compliance and DMARC policies
- Event-based reminders for emergent issues and on-going maintenance
DMARC is a necessity for your business!
Learn More about Email Delivery